Mike Seidle ...notes from the road

Lately, I've been a little obsessed with Twitter. Here are a couple of things I've learned:

1. Any talk of quality versus quantity is silly. Vincent Wright is right: you have to have both.
2. Twitter's clickthrough rate is about 4%.
3. People hate getting direct messages and complain about them a lot. Unfortunately, 3.7% of people who get them will click on them.  This means that spammers are going to move to Twitter in force as spam emails have about 1/10th the clickthrough rate.
4. If you want a lot of followers, then get engaged and start following others and start talking.
5. There are tons of social media experts who want you to pay them to help you better use twitter.  Anyone calling themselves a social media expert has about the same level of experience using social media as the average high school graduate.  Unlike the high school graduate, who will work for about $7/hour, the social media expert demands $200/hour and does not know how to say these three words, "I don't know."
6. Read this before using Twitter.

Oh, and if you want to follow me, you can.  Here's my Profile.
Tags: Twitter, Social Media